BoConcept in Guildford
1 showroom · High-End (£££)Est. 1952
BoConcept is a Danish furniture brand founded in 1952, known globally for its customisable Scandinavian-designed sofas and living room furniture. With 6 UK showrooms and over 300 stores worldwide, they specialise in modular, space-efficient designs that can be tailored with different fabrics, leathers, and leg options. Their price point sits firmly in the high range, targeting design-conscious urban professionals who value Nordic minimalism and personalisation.
Known for: Danish customization, refined aesthetic
The Danes just get it, don't they? BoConcept lets you customise practically everything, and the Scandi aesthetic is clean without being clinical. Pricey, yes, but you're paying for design that'll still look smart when your neighbours are on their third DFS replacement.
“Danish design, your choices, proper refined”
Showroom Details
BoConcept Guildford
High Street
Guildford, GU1 3DL
What to Expect at BoConcept
- Price Range
- High-End (£££)
- Trustpilot Rating
- ★ 3.1 / 5(Positive)
- Sofa Styles
- Scandi, Modern, Designer
- Style Focus
- Contemporary Scandinavian, minimal lines
- Customisation
- high
- Delivery Time
- 8-10 weeks
- Delivery Type
- 3rd-party specialized couriers for large items
Finance Options
0% finance available
Warranty
5-year warranty on all BoConcept products (post-Jan 2022). 10-year sofa frame warranty against production/construction defects. Claims at store of purchase. BoConcept decides repair vs replace.
After-sales: Claims handled at store of purchase; repair or replacement at BoConcept's discretion
Sustainability
High – Scandinavian approach to sustainability. Certifications: No major certifications but strong brand self-regulations
Benny's Take — BoConcept in Guildford
BoConcept Guildford (GU1 3DL) sits on the High Street in the town centre — the right address for the brand in a town that takes its design seriously. Floor is compact by retail-park standards but the configurator stations punch above their weight, covering the Carmo, Hampton and Indivi modulars. Guildford High Street parking is the usual Saturday-afternoon irritation; weekday lunchtimes are the better window. Custom orders ship from Denmark in 8-10 weeks. Worth pairing with the Arlo & Jacob and Neptune visits on the same day for a proper mid-high contemporary versus country comparison.
Sofa Shopping in Guildford
Guildford's 12 showrooms punch absurdly above the town's size, which makes complete sense once you remember this is Surrey's affluent commuter belt and BMW X5 territory. The town itself houses BoConcept Guildford on the gorgeous cobbled High Street at GU1 3DL, with Neptune Guildford at 171 High Street on the same stretch — that's a serious one-two punch for the country-and-Scandi crowd within five minutes' walk. Ladymead at GU1 1UP picks up Barker & Stonehouse Guildford and Dunelm Guildford at Ladymead Retail Park. Arlo & Jacob Guildford, Furniture Village Guildford at GU1 1AG, and Loaf Guildford all hold GU1 postcodes within the town's orbit. Farnborough — which counts toward Guildford's catchment given the GU14 postcodes — hosts a proper second hub at Solartron Retail Park and the Horizon Shopping Park: DFS Farnborough at Unit 1, Furniture Village Farnborough, ScS Farnborough on Solarton Road, and Sofology Farnborough at Horizon Shopping Park all in one cluster. Farnham picks up Neptune Farnham at 16 Folly Hill — the second Neptune in the area, which speaks to how confidently this corner of Surrey supports the country-house brand. The price spread leans seriously upmarket: five mid-high, three high, only three budget — which is the opposite distribution to Liverpool or Sheffield. No pure luxury showroom (Roche Bobois or Ligne Roset would do well here, but they've stayed in London). Practical reality: A3 access is excellent for getting between Guildford town and the Farnborough cluster, parking in town is paid-and-rage-inducing on Saturdays, and Farnborough parking is mercifully free at the retail parks. Surrey prices apply, obviously — both for the sofas and the cappuccino afterwards. One of the strongest non-city furniture destinations south of London, and a genuine alternative to driving into the capital itself.
Browse all sofa showrooms in Guildford →Compare Sofa Brands in Guildford
In Guildford, BoConcept is one of 10 sofa brands with showrooms. Benny rates BoConcept 4/5. Here's how it compares:
| Brand | Rating | Price | Showrooms |
|---|---|---|---|
| BoConcept | £££ | 1 | |
| Arlo & Jacob | £££ | 1 | |
| Barker and Stonehouse | £££ | 1 | |
| DFS | £ | 1 | |
| Dunelm | £ | 1 | |
| Furniture Village | £££ | 2 |
+ 4 more brands in Guildford. View all →
Frequently Asked Questions
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ProperSofa is not affiliated with, endorsed by, or sponsored by BoConcept. Information sourced from publicly available data, last verified 2026-02-21.